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The most prominent reason is that it can be easily accessed without downloading which allows users to keep their storage free.īusinesses such as e-commerce are the ones who get benefitted from it the most as the app allows the users to experience the products instantly. Thanks to the growing significance of mobile apps, instant apps have become an instant hit among users. What makes instant apps even more unique is that there are no downloads, no installers, and more importantly no waiting. It means that an instant app is still technically downloaded onto the device, however, it works much like a mobile browser as the app is cached once it is closed. This becomes possible because the app has been split up into modules which means only the code that is needed to display that module is downloaded. When a user clicks on a URL of an instant app, they are sent directly to a specific section of the application.

If the users are further satisfied with the features, the whole app can be easily downloaded from the Google play store. These apps successfully allow the users to explore the apps’ code and access the portions with necessary functionalities. Instant apps are native containers with access to the device’s hardware even though they run like local apps. The apps are designed to save users space on their devices and conveniently deep link them to an app’s specific functions. Instant App is a small software program that allows users to access content from an app without installing it.

In the blog below, we explore more about instant apps and how they have the potential to change the sphere of mobile app development. The unique features of instant apps help the users familiarize themselves with the full variants of the app before installing it. Be it emails, YouTube comments, URLs, Google, or social media results, the app will be discoverable from any location. The incredible features of the instant apps further help increase the discoverability and reachability of the applications. While from the user’s perspective, instant apps are perfect to avoid getting their phone’s memory full. Moreover, the apps allow businesses to connect to those who don’t have the company’s app installed on their devices. Instant apps have entirely changed the approach of connecting to users making it more convenient and hassle-free.

The statistics explain the dilemma faced by app developers and this is where Google’s instant apps can become a great solution. It means that 25% of the users find the features unsuitable or of little value to meet their specific needs. One out of four mobile users abandons an app after the first use.

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